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The resurgence of earthen lamps or diyas, in recent years, has ignited a new hope for young potters, breathing life into a tradition that was once on the brink of decline. The growing demand, fuelled by the popularity of large-scale Deepotsav celebrations being organised in various cities in line with the grand event in Ayodhya and the increasing trend towards sustainable living, has empowered a new generation of artisans to embrace pottery as a viable and promising career. Sachin Prajapati, an engineer-turned-potter, exemplifies this shift. After a decade in the tech industry, he returned to his roots and established a workshop focused on producing clay-based products, including diyas, kulhads, and cups. "I aim to make a significant impact in the market with our clay-based daily use products," Prajapati shared. He is actively working to establish a cooperative with other local potters, fostering skill development and ensuring the sustainability of the craft. Based out of Mankapur,
The ODOP aims to accelerate economic development within each district by harnessing the potential of local specialities
Mukesh Prajapat, a potter said, "People are coming to me not only from Jaipur but also from some of its surrounding districts to buy earthen lamps."
Nothing underscores the despondency of Diwali 2020 quite as much as the unsettling quiet over Delhi's pottery markets in a festive season normally marked by the bustle of people buying diyas and idols
The potters in Ghaziabad are preparing earthen lamps (diyas) for Diwali but with a little hope of sale amid the pandemic