Meesho

Designed to autonomously handle a wide range of customer interactions, Meesho said the voice bot currently handles about 60,000 calls daily

SoftBank-backed e-commerce platform Meesho has acted against 2.2 crore suspicious transactions on its platform and filed 12 cases in the last 12 months, according to the company's annual report released on Monday. Meesho's 'Trust Assurance Report' said that it's team has developed pioneering analytical models, sophisticated data science frameworks, and advanced computational logic, which has helped prevent 13 lakh bot orders and blocked 77 lakh scam attempts from accessing the company's platform. "In the last 12 months, Meesho has prevented over 2.2 crore fraudulent transactions. Additionally, Meesho undertook extensive steps to remove bad actors from the platform," the report said. The report said that as part of its effort against account takeover fraud, Meesho launched a proactive investigation that led to filing of 9 cases against over 40 suspects in Kolkata and Ranchi. "By working closely with authorities, Meesho achieved an impressive 98 per cent success rate in addressing ..

A social media post was shared by filmmaker Alishan Jafri, who pointed out a series of t-shirts being sold on the company's platform, featuring Lawrence Bishnoi's images

Demand from non-metro consumers, coupled with increased interest in luxury brands, drove festive season sales

Company says it is India's first horizontal e-commerce platform to have free cash flow as adjusted losses reduce by 97% to 53 cr

A total of 883 deals were announced between January and September 2024, marking a 7.3 per cent rise in deal volume compared to the same period in 2023

SoftBank-backed e-commerce firm Meesho on Monday said that it has recorded a 40 per cent growth year-on-year in total orders during the latest annual festival sales. The e-commerce firm claims to have recorded 145 crore customer visits during the 10 days long 'Meesho Mega Blockbuster Sale 2024'. "During our Mega Blockbuster Sale this year, we achieved over 40 per cent growth in orders, surpassing industry expectations. With around 3 crore app downloads and a 45 per cent increase in new-to-e-commerce users, we are reinforcing our commitment to making e-commerce accessible and affordable for millions across the country," Milan Partani, General Manager, User Growth at Meesho said. Meesho's flagship sale held from September 27 to October 6, 2024. "The company witnessed an impressive increase in demand this year, with total orders rising over 40 per cent compared to last year," the statement said. The company said that it observed around 45 per cent of the total customer visits from ti

This festive season, customers embraced self-care and home improvement, leading to growth across Meesho's categories

Meesho reported a 100% increase in Day 1 orders compared to last year

SoftBank-backed e-commerce platform Meesho on Saturday said it recorded about 6.5 crore unique visitors on its portal on Day 1 of the annual festive season 'Meesho Mega Blockbuster Sale'. Meesho Founder and CEO Vidit Aatrey said the company's app downloads reached around 1.5 crore ahead of the sale and the number of purchase orders has doubled on the first day of the sale on Friday as compared to that of the previous season. "By just 2 PM yesterday, we had already surpassed our previous best of highest orders placed on Day 1 previous year, and by the end of the day, that number had more than doubled. Around 6.5 crore unique customers visited the mobile app on Day 1," Aatrey said on a social media platform. According to a report by research firm Statista, the number of online shoppers was estimated to be about 25 crore across India in 2023 and it is likely to increase to 42.5 crore in 2027. Meesho claimed that the orders on Day 1 doubled compared to last year while it tripled compar

Amazon sets up over 20 war rooms compared to about 10 last year

Fashion, personal care & beauty, home & kitchen, and electronic accessories drove the majority of e-commerce traffic on Meesho

With the festive season approaching, E-commerce giant Meesho has joined forces with various lifestyle brands. With the deals, Meesho now sells products in 30 categories

Softbank-backed e-commerce firm Meesho will start its annual festival sale, Meesho Mega Blockbuster Sale, from September 27 onwards with the highest number of sellers onboard among its competitors, the company said on Tuesday. The company has recorded about 42 per cent surge in sellers on a year-on-year basis to 20 lakh for the upcoming festival season. "Meesho's Annual 'Meesho Mega Blockbuster Sale' Starts on 27th September. With over 20 lakh sellers and 12 crore product listings across 30 categories, Meesho aims to make festive shopping more accessible, affordable, and convenient for shoppers across the country," the company said in a statement. Meesho claimed to have 14 lakh sellers onboard for Meesho Mega Blockbuster 2023. Amazon India has seen a 14 per cent growth in seller base but remains lower than that of Meesho for their upcoming annual festival sale "The Great Indian Festival". "Our current seller base exceeds 16 lakh sellers from all across the country," Amazon India,

E-commerce platform Meesho on Thursday said it has hired 8.5 lakh seasonal staff within its seller and logistics network ahead of the festival season, mostly from tier-3 and tier-4 regions. This marks a 70 per cent increase from its seasonal hiring last year, according to a company statement. "This festive season, we are particularly thrilled to have enabled 8.5 lakh seasonal jobs, especially in tier-3 and beyond cities. Empowering SMBs, local manufacturers and logistics providers to scale their business is resulting in meaningful economic opportunities that is driving financial inclusion in these regions," said Sourabh Pandey, CXO, Fulfilment and Experience, Meesho. Meesho's sellers have hired 5 lakh seasonal workers as part of their requirements for the festive season, the statement said. Additionally, Meesho has hired about 3.5 lakh gig workers through its third-party logistics providers including Delhivery, Ecom Express, Shadowfax, and Xpressbees, along with its own logistic ..

Meesho has distinguished itself from its peers by becoming a prominent choice among the younger generation, with one in every three users under the age of 25.

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With about 80 per cent of its 15 crore annual transacting customers coming from tier 2, 3 and 4 and beyond towns, Meesho has been instrumental in bringing new-to-e-commerce users online

We continue to be the most downloaded shopping app for two to three consecutive years, he says

Meesho's new board members are expected to play a key role in advancing its strategic goals