Online Sales In Festive Month

Shopping trends during the festive season indicated a K-shaped recovery in the economy, as the items related to mass consumption struggled, but the premium products registered a surge in sales

More than 50% of the total festive sales have come through online platforms, against 45% in 2022

This is 18-20 per cent higher than last year and will be driven by about 140 million shoppers who are expected to be transacting online at least once during this festive month

E-commerce firm's Flexi-Office model offers employees financial support for relocating

Several states/UTs have already issued guidelines to regulate the sale of acids

According to Bengaluru-based Redseer Strategy Consultants, the tier 2 and above cities drove this growth and contributed 57 per cent of festive GMV (gross merchandise value).

Myntra said its third and the biggest edition of 'Big Fashion Festival' saw a record 1.2 million new customers from across the country

The exact number of orders gone wrong is a number that will not be disclosed by the companies

E-commerce firm Flipkart has recorded 70 per cent growth in sales of premium mobile phones during the eight-day long festive season sale, the company said on Friday. Premium mobile phones costing Rs 20,000 and upwards comprised almost 50 per cent of the total mobile sales and more than 44 per cent of the buyers of premium mobile phones came from Tier-2 and Tier-3 cities. "India truly upgraded this Big Billion Days (BBD) with categories like mobiles, electronics and large appliances witnessing a growth of over 70 and 30 per cent each, respectively, in the uptake of premium products over the last BBD," Flipkart said in a statement. The company did not disclose the base number of sales it registered during The Big Billion Days (TBBD) in 2021. Walmart group claims to have recorded over 1 billion customer visits during the festive days, with tier-2 and 3 cities contributing 60 per cent of the total traffic, the company said. Fashion and lifestyle continued to be a big attraction in Tie

Nearly 55 million shoppers made online purchases during the first four days as overall daily average gross merchandise value (GMV) rose to 5.4 times, according to Redseer Strategy Consultant

Sellers too stand to gain from lower commissions and more customers

E-commerce firms such as Amazon, Flipkart, and others witnessed blockbuster festive season sales of about $9.2 billion last year

Flipkart's The Big Billion Days 2021 will see millions of consumers, sellers, small businesses, artisans, Kiranas, brands and e-commerce ecosystem partners come together for the festive season

This is a major jump from last year's survey when only 27% of consumers planning festive spending had indicated using e-commerce sites as their primary channel for shopping.

India's e-commerce firms may sell over $ 3.3 billion or Rs 20,000 crore worth of goods during the one month festive sale that ends around Deepavali on the back of deals offered by Amazon, Flipkart and Paytm Mall woo customers on their platforms.Since September 20, when the festive sales kicked off, e-commerce firms have lined up three events - offering deals for smartphones and consumer appliances that have given a boost to shopping online this year. The last of such events will begin on October 14 taking the cumulative sales during the month to grow by over 50 per cent when compared to last year, said RedSeer Consulting, an agency that tracks e-commerce sales in the country. The firm said Indian e-commerce firms sold $ 2.2 billion worth goods in the 30 day festive period last year.The aggressive push by telecom major Reliance Jio with its 4G data services also more people in smaller towns have also come online to buy goods this year. Besides, e-commerce firms such as Flipkart and ...