Parle Products

An image of Dark Parle G went viral on X; the microblogging platform is filled with memes and hilarious comments. Check some of the funny comments here

ITC is now the largest FMCG company in India as it recorded food sales of Rs 17,100 crore during the first nine months of 2023-24

The rusk market is one of the primary examples where local players give established companies a tough time. There are about 2,500 local players engaged in the rusk market

Britannia leads the way in the most chosen out-of-home (OOH) brand category, while Frooti was the most chosen out-of-home beverage

dr Gerard was launched in 1993 and has over 200 varieties of biscuits and salty snacks. In 2013, it was acquired by Bridgepoint for an undisclosed sum

Food companies are still in wait and watch mode

The number of brands growing in terms of CRP improved in 2021 (70 per cent), over 2020 (56 per cent)

Udaan also said it would be forced to procure Parle products from the biscuit major's existing distributor network

The festival season kicks off with Onam end-August right through Diwali in October

How is 'shrinkflation' helping FMCG companies tide over rising input costs?

FMCG companies are struggling. They have now resorted to 'shrinkflation' to cope with the increased input cost, without passing on the price burden to consumers. Our next report tells more about it

According to Bizom, four out of six categories tracked are witnessing downtrading in rural markets, while five of six in urban markets have also seen a similar trend.

Firms say hike needed to cover high input costs

Biscuits major Parle Products expects 20-25 per cent growth in exports on the back of the govt's PLI scheme in the food processing sector, for which it has received approval

Leading food company Parle Products has increased the prices between 5 and 10 per cent across categories as the input cost has gone up substantially after the rise in prices of raw materials, such as sugar, wheat and edible oil, said a company official. In the biscuit segment, Parle, which owns popular brands such as Parle G, Hide & Seek and KrackJack, has increased the prices by 5-10 per cent and 7-8 per cent in the rusk and cake segments, respectively. The price of its most popular glucose biscuit Parle G is now up by 6-7 per cent. "We have taken a 5-10 per cent price hike," Parle Products Senior Category Head Mayank Shah told PTI. The company has increased the prices of biscuits and other products above Rs 20 and has reduced the grammage of below it to retain the attractive price points, he added. This is the first hike by Parle in this fiscal. Earlier, in the January-March 2021 quarter also, the company had gone for a price hike. "This is after considering the inflationary ..

Parle-G, set up in 1929, operates in the biscuits, snacks, and confectioneries categories.

With this, Parle hopes to find new ways to get its products to the consumer as the pandemic disrupts supply chain and mandates WFH for some employees

The growth was phenomenal and as a result Parle was able to increase its market share by 4.5 to 5 per cent during the lockdown

The Delhi government, in a major relaxation. has permitted everyone to go to office. But the Maharashtra government has gone to the other extreme by keeping offices closed till the end of May.

Capacity utilisation at the two units is not more than 25%, but will increase as more people make their way back to work, according to industry sources

According to information shared by business platform Tofler, Parle Biscuits' FY19 net profit was Rs 410 crore versus Rs 355 crore reported the previous year