Phillip Morris

If things go according to plan, Phillip Morris might be selling the new product through Godfrey Phillips India

At stake is a 110 billion per annum sticks cigarette market with 11.3% of world's cigarette smokers in India

The company says it works independently, but WHO has said there are "clear conflicts" due to the $80 million in annual funding the foundation receives from Philip Morris

Philip Morris has for years paid manufacturing costs to Godfrey Phillips, despite a nine-year-old government ban on foreign direct investment in the industry,