Rolex

The 10:10 configuration adopted by the watch industry seems to have learnt its biggest lesson on consumer delight from the FFA

Rolex is the biggest Swiss watch brand and dominates the industry with an estimated 30% market share. Known for its Datejust, Daytona and Submariner models

Ronaldo joins existing Chrono24 shareholders including private equity firms and the family investment vehicle of LVMH chairman Bernard Arnault

India imported Rs 1,722.88 crore worth of Swiss watches in 2022. This is nearly 20% more than in 2021

The number of Rolex watches on the secondary market increased by 19 per cent in the fourth quarter alone, Morgan Stanley and WatchCharts estimated

Timepieces costing lakhs of rupees must highlight the owner's taste and personality

The supply of trophy watches such as the Rolex Daytona or Patek Nautilus 5711A "is now much larger", online-watch trading platform Chrono24 said in an emailed statement

While a Rolex or a JLC instantly gratifies the vanity of the wearer with its signature designs and trademark engineering, it also enhances the stature of the person gifting it

Long waiting and premiums for Submariner, Daytona, Explorer, GMT

While business slowed down, Rolex, Panerai and Rado continued to clock sales

To tide over the disruption, a few players have also started creating websites for digital sales

The Bengaluru-headquartered company has now created a separate vertical to up its game in the smart watches category

And develops a beautiful tropical dial during its 312 days at sea