A new report found that mid-range smartphone owners, not their wealthier counterparts, are more engaged with premium fashion, automobiles, OTT subscriptions, and hospitality services
A new breed of tech-enabled startups and players like Cashify, HyperXchange and Yaantra (owned by Flipkart), among others, are fuelling the growth of the used smartphone market in India
Internet-enabled devices in the rural market will also get a push with the government's plan to fiberize all villages by 2025 under the BharatNet programme
The report suggested that the average data consumed on a smartphone in India by 2022 will be 17.5 GB, up from 3.5 GB consumed per smartphone per month in 2017