 "car, auto, manufacturing, firms, automobile")
A car e-delivered to customers who can’t drive because of the lockdown to contain the coronavirus. The pitch looks unfeasible but that is not dissuading automakers desperate to get business back.
Amid shuttered dealerships and deserted roads, leading car brands including Mercedes Benz, Honda Cars, Volkswagen, and BMW have started dedicated online portals and embarked on digitalisation of consumer touch-points.
To be sure, the sales push is also being prompted by the likely emergence of a new order in the post Covid-19 world where personal mobility and contactless transaction is set to take precedence as people develop an aversion
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