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Global carmakers set to firm up India strategy amid auto sales slump

The success of late entrants such as MG and Kia has encouraged them to give it a go

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Chinese automakers, after dithering about entering India for some years, have been encouraged by the robust sales performance of the late entrants Kia Motors and MG Motors even in a slowing market

Shally Seth Mohile Mumbai
The worst slump in car sales in two decades has not discouraged global carmakers from entering the Indian market. Two years after SAIC-owned MG Motors and Hyundai’s affiliate Kia Motors established a presence here and tasted reasonable success, a clutch of automakers from China such as Great Wall Motors, FAW Haima Automobile, and Changan Automobile are set to firm up their India strategy.

All three have confirmed their participation in the biennial Auto Expo in the first week of February. Besides these companies, a few other automakers from China, including Geely and Chery Automobile, are also working out a market

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