Business Standard

A fortune from binge-watching

Book review of That Will Never Work: The Birth Of Netflix and the Amazing Life of an Idea authored by Marc Randolph

A fortune from binge-watching
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Dhruv Munjal
It’s terribly easy to forget that Netflix was founded way back in 1997, a time when terms such as binge-watch and streaming wars were completely unheard of. The world was a simple place back then: If you wanted to watch a film at home, all you needed to do was to head to your nearest video store and rent a VHS tape, those clunky relics from that antiquated era. 

Just that Marc Randolph wanted to make everything even simpler. He was a restless entrepreneur always seeking the next big thing, tireless in his obsession of taking an idea and turning into

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