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Countering India's e-commerce cacophony

In this dismal scenario, the book shines a bright light on an achievement most Indians will probably agree on: the availability of online reservations on Indian Railways

Amitabh Pandey
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Ajit Balakrishnan
In When it Clicks: Field Notes from India’s E-Commerce Revolution, an India Railway Reservation pioneer tells his story in a world that is awash with misgivings about what the internet revolution has wrought. Such misgivings range from accusations that e-commerce is destroying the livelihood of small shopkeepers, who employ half of India’s young who are desperately seeking jobs in urban India to escape the misery of rural India, to accusations that the internet is being used to fix elections. In this dismal scenario, the book shines a bright light on an achievement most Indians will probably agree on: the availability
Topics : BOOK REVIEW

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