Business Standard

Gender equality not a colour that you can use to spruce up a failing career

Inclusion has never been a straight road and stories from ancient cultures show it has always been a struggle to accord equal status to all genders and species

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Arundhuti Dasgupta
When Arvind Subramanian held up a pink Economic Survey for the cameras to show how committed his team is to the cause of gender equality, he was indulging in the popular pastime of tokenism. He is not alone in his inability to understand the cause he wishes to align with; women, gender, equal opportunity have been turned into meaningless buzzwords that slip as easily off the tongue of politicians as they do off the pages of company annual reports.  

While Subramanian has been roundly criticised and ridiculed, painting just him into a corner would be an injustice. Recently PepsiCo

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