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Mcparvati And The Cloning Of The Indian Beauty Business

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BUSINESS STANDARD

The Beauty Game

Anita Anand

Penguin India

205 pages/ Price: Rs 250

Nothing is as representative of changes in urban, middle-class India, as the neighbourhood. The chemist now stocks deodorants and perfumes of a vast, supermarket variety and women no longer hoard their mostly spurious Chanel No. 5 and Charlie for special occasions.

Bridal makeups are no more white pancake masks layered to withstand the video photographer

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First Published: Sep 25 2002 | 12:00 AM IST

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