The Tata Finance saga could be the toughest challenge that the Tatas have ever faced and at stake is their public image built up over decades
In 1994, it was Rusi Mody. In 1997, it was the turn of Ajit Baburao Kerkar the former supremo of Indian Hotels. Now, in the 21st century the high-flying executive who has fallen from grace is Dilip S Pendse. And the Tatas are at it once again: washing their dirty linen in full public glare.
It
