Firms which use environmentally friendly business practices are more likely to have more engaged and satisfied employees, a survey released by global HR solutions provider Kenexa today said.
As per the report by the research arm of Kenexa, an organisation's participation in corporate responsibility activities and adoption of environment-friendly business practices has a significant influence on employee engagement and business outcomes.
The survey evaluated workers' opinions of their firms with regard to corporate responsibility initiatives.
In India, almost three of every five employees surveyed reported that they are working for a responsible organisation, the survey revealed.
"Employees with favorable opinions of their organisations' corporate responsibility activities are more likely to state an intention to stay," the survey stated.
Working for a company which take corporate responsibility efforts seriously has a significant and favourable impact on how employees rate overall satisfaction and their willingness to recommend it as a place to work.
"Our research clearly indicates that organisations operating with a strong corporate responsibility climate have more engaged, confident and customer-oriented employees," Kenexa Research Institute consultant Anne Herman said.
"It will be of great interest to senior leaders in organisations, however, that our, results also indicate that those organisations that implement corporate responsibility efforts outperform those organisations that do not on important financial metrics such as diluted earnings per share," Herman added.
The report is based on an analysis of data drawn from a representative sample of workers interviewed in Kenexa's 2010 annual survey of worker opinions.
