Business Standard

A Passion For Fashion

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BUSINESS STANDARD

Timsy Anand worked with ITC Welcomgroup and Sita Travels for several years before deciding that there was more to life than manning (or womanning) a travel desk.

Armed with an eye for fashion and a unique idea, she started her fashion caravan, with a paltry investment of Rs 30,000. A year down the line, her venture has clocked a turnover of around Rs 2 crore.

I was always appreciated for the things I wore, though I never really patronised big labels. And then an idea struck me after I met fashion designer Alia Khan. I was still working for Sita Travels at the time but she wanted me to showcase her collection. I had no idea how to do it, but decided to give it a shot.

 

With a starting capital of Rs 30,000 I rented a hall at the Maurya Sheraton in Delhi, and sent special invitations to my existing mailing list. The exhibition, titled

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First Published: May 03 2003 | 12:00 AM IST

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