Notwithstanding the disruption in the first half of Q4FY22, a strong sales rebound in March helped apparel retailer Aditya Birla Fashion and Retail (ABFRL) post a better-than-expected performance for the quarter. Aided by robust demand for wedding, office, and casual wear, the company posted its highest-ever revenue of Rs 2,283 crore for the March quarter. While March saw a 50 per cent year-on-year (YoY) jump in sales, the company ended the quarter with 25 per cent growth.
Growth was led by the lifestyle segment (Madura), which accounted for 58 per cent of its consolidated revenues in the March quarter. Its lifestyle