Rajiv Rajagopal, Chief Executive Officer, Bharti Airtel Ltd, Tamil Nadu, said today that the company was planning to establish 3,000 more towers as part of enhancing their rural coverage.
"We have 100 per cent urban coverage, and 80 per cent rural coverage, and our focus will be on rural and semi-urban areas now," he claimed.
Airtel would focus on the major districts in south Tamil Nadu with the coverage being extended to 507 more villages this year.
Claiming that subscribers in the state as the best users of Airtel's Short Message Service (SMS) facility, Rajagopal said his company was increasing its SMS capacity from the current 5500 per second to 6500 per second, the process for which would be completed by March 2009.
He also said that life time subscribers of the pre-paid service were getting all the benefits originally applicable to post paid subscribers, such as full talk-time value. The company's value added services were also doing well, he said.
"Our ringtones are popular among the youth as we have included all the latest movie songs," he said.
