Bharti Airtel aims to leverage its 180 million plus digital service customers and its wide presence in rural areas to grow its payment bank business.
“We are well placed as we can leverage the 180 million plus customers we have across our digital assets. We offer a plethora of services such as lucrative interest rates, gift cards, FASTag, telecom recharges, payments and debit cards. Our large merchant base of more than eight million allows us to drive both engagement and monetisation. This is one area that is now seeing solid traction,” Bharti Airtel’s chief executive officer Gopal Vittal said in