With less than a week to go before the first Boeing 737 MAX of stock broker Rakesh Jhunjhunwala’s airline venture Akasa takes to the skies, it seems to have straight away taken on the big guns of low-cost flying. On August 7, the first Akasa flight will take off from Mumbai and land 80 minutes later at Ahmedabad.
When Akasa opened its bookings on July 22, its tickets were priced almost on a par with other low-cost airlines like IndiGo and GoFirst flying between the two cities. As flight booking algorithms tend to price tickets cheaper beyond a 10-day window,