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Amazon.com is in preliminary talks to buy the grocery site BigBasket, as the American company steps up efforts to gain ground in the country, according to people familiar with the matter.
The discussions are at an early stage and may not lead to a sale, the people said, asking not to be identified as the negotiations are private. BigBasket, run by SuperMarket Grocery Supplies Pvt, is India’s largest online grocer and operates in about 25 cities across the country.
A spokesman for BigBasket said that it’s untrue that Amazon is in talks to buy the firm. A representative for Amazon declined to
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