Amazon Prime Day sale kicks off on August 6 with 300 new product launches

Amazon said the sale will see over 300 new product launches from top brands like Samsung, Prestige, Fabindia, Dabur, Voltas, Godrej, Jabra, Microsoft Xbox, Adidas, Xiaomi and Boat among others

E-commerce giant Amazon will hold its Prime Day sale in India on August 6-7 as it looks to revive sales and help sellers, many of whom have seen a significant impact on the business on account of the Covid-19 pandemic.

"Now in its fourth year in India, Prime Day starts at midnight on Thursday, August 6 and will run for 48 hours, offering members two full days of the best in shopping, savings and blockbuster entertainment from the comfort and safety of their homes," Amazon India said in a statement.

The sale is expected to help sellers on the e-commerce