Amazon video service looking to expand regional content in India

Global V-P says India is the fastest growing market for its Prime Video service

Amazon.com Inc’s video service will look to add more regional content in India, two company executives said, as it competes with a host of global and local players for a bigger share of a fledgling online streaming market.

In little after a year of its launch in India, Amazon’s bet on original Hindi shows and a library of films in five local languages has paid off — India is the fastest growing market for its Prime Video service, Tim Leslie, global vice-president at Amazon Prime Video, told Reuters in an interview late Saturday, on the sidelines of the India Today