Analysis: Mukesh Ambani is dialling a new Bharat with Reliance JioPhone

People from the hugely untapped mass of the 50-crore feature phone users can upgrade to smartphone

It is a well-accepted fact that everything Reliance Industries (RIL) does has ‘scale’, but what the recently conducted annual general meeting (AGM) of the company did, has established it as a corporate giant with ‘style’ along with substance.

Right from the town-hall styled full-screen visuals in the backdrop to the peek into the privileged footage of Dhirubhai Ambani’s journey through various milestones, to the dramatic suspense-laden announcement of the pricing of the Jio Phone as a postscript to Mukesh Ambani’s speech — all of it made for a captivating and engaging piece for shareholders and investors across the spectrum.

However,