Apalya Technologies, owners of the “MiMobiTV” service, today announced a partnership with Global Cricket Ventures (GCV), which establishes Apalya as the exclusive mobile, live video streaming provider for all Indian Premier League (IPL) matches for the next three years, including the forthcoming 2010 IPL season. The rights granted cover live video streaming for all mobile platforms worldwide for the IPL on an exclusive basis.
GCV is the mobile and internet partner of the IPL pursuant to agreements with the World Sports Group (WSG), which made GCV the exclusive sub-licensee of all worldwide internet and mobile video rights.
The partnership announced today, will enable sports fans across the world to catch all the IPL action real-time on their mobiles and on their laptops, through mobile data cards. In the Indian market, Apalya already has arrangements in place with several mobile operators and for laptop users live video streaming can be accessed through Tata Photon mobile data cards.
