Ashok Leyland bets on fully built trucks to boost top line

Company estimates share of fully built vehicles to rise to 50% from current 20% in next 5 yrs

As the battle for market share in the medium and heavy commercial vehicles (MHCV) gains momentum, players like Ashok Leyland Ltd (ALL) are enhancing focus on fully built units (FBUs) in the trucks segment. From a current share of 20 per cent, ALL aims to take the share of FBUs in its overall sales to 50 per cent within the next two to three years.

FBUs are basically ready-to-use trucks customised for the type of good to be transported. The company is in talks with its supplier partners to develop more FBUs.

Anuj Kathuria, president, global trucks, ALL said,