Asian Paints counting on core business, allied segments to drive growth

According to experts, this strategy is expected to continue into the next few quarters as Asian Paints consolidates its gains

Consumer goods major Asian Paints is putting the building blocks in place to capitalise on the growth momentum in the market. The firm is likely to post its fifth straight quarter of double-digit sales volume growth for the three months ended March 2019, with analysts pegging the number to be between 15 and 20 per cent.

For the quarter ended December 2018, Asian Paints had reported volume growth of 20-22 per cent, which was the highest in eight years. The company had also sharpened its focus on its core paints business as well as allied segments such as waterproofing, adhesives and