Automotive sector becomes the new sweet spot for IT services firms

The automotive sector is becoming the new focus for Indian IT services firms as global carmakers seek outsourcing partners to help them cope with the changing requirements of customers. 

Most of the IT services players are seeing a spike in demand from the sector. They hope to clinch large deals in areas like engineering services, application development and maintenance and consumer experience.

“Global automotive companies are facing growing demand for automation, for which they require engineers and digital talent. Hence, they are turning to the IT services industry to help address this increasingly urgent need,” said Peter Bendor-Samuel, founder and