Business Standard

Sunday, December 22, 2024 | 07:49 AM ISTEN Hindi

Notification Icon
userprofile IconSearch

Bajaj, Kawasaki end sales tie-up

Kawasaki felt its bikes were facing competition from KTM ones, from which Bajaj made more profit

graph
Premium

T E Narasimhan Chennai
Japanese automobile major Kawasaki and Bajaj Auto have decided to end their eight-year-old alliance for sales and services. Bajaj Auto said this would allow it to focus on its superbike brand, built in association with Austrian company KTM.

“It is a mutually arrived at, amicable decision. On our part, the reason is to focus on KTM,” said Amit Nandi, president, Probiking, Bajaj Auto. Kawasaki executives could not be reached for comment.

The alliance will end on April 1. However, Bajaj and Kawasaki will continue with their relationship in the rest of the world.

“The decision is based on merits in

What you get on BS Premium?

  • Unlock 30+ premium stories daily hand-picked by our editors, across devices on browser and app.
  • Pick your 5 favourite companies, get a daily email with all news updates on them.
  • Full access to our intuitive epaper - clip, save, share articles from any device; newspaper archives from 2006.
  • Preferential invites to Business Standard events.
  • Curated newsletters on markets, personal finance, policy & politics, start-ups, technology, and more.
VIEW ALL FAQs

Need More Information - write to us at assist@bsmail.in