Bajaj Finserv enters wellness ecosystem with launch of health tech business

The service aims to integrate the fragmented service delivery of the health care system and make health care accessible to consumers on a single platform

Financial services conglomerate Bajaj Finserv has ventured into the healthcare ecosystem with its new offering – Bajaj Finserv Health, a tech business that aims to integrate the fragmented service delivery of the healthcare system and make healthcare accessible to consumers by extending its reach and accessibility on a single platform.

Bajaj Finserv Health via Aarogya Care will offer personalised, preventive, prepaid healthcare packages, and will also include treatment expenses through health insurance covers from its Bajaj Allianz general insurance. It will also include loans from Bajaj Finance for hospitalisation costs. But the main focus will be on preventive healthcare. Further, it