Beating Coronavirus blues: Bikanervala charts new growth path with Bikano

With snacks brand Bikano growing 30 per cent, the group is now breaking the Rajasthani stereotype

The Coronavirus (Covid-19) pandemic may have hit many restaurant owners hard, but traditional North Indian cuisine chain Bikanervala is not one of them. Thanks to its exposure in the packaged snacks market, the Delhi-based family business has managed to weather the storm and is now gearing up to expand its wings into new territories, breaking the Rajasthani stereotype that it has stuck to for over 7 decades.

To do so, the group is heavily banking on Bikano, the inhouse packaged snacks brand that helped it stay afloat during the past one year. While the restaurant business suffered due to the