Ranbir Kapoor's latest movie Besharam which also stars his parents Rishi and Neetu Kapoor has opened to mixed responses. The 2 hour and 20 minute movie has failed to impress audiences and people seem to be disappointed in the film.
The film opened to around 75% occupancy pan India and is expected to pick up towards the later shows. However, negative word of mouth is expected to drive sales lower over the next two days and by the time the weekend arrives, the movie may have lost its potential audience.
Early estimates say that Besharam will open with first day collections of Rs 18 to 20 crore which will go downward as the week progresses.
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Besharam has been made at an estimated cost of Rs 80 crore including prints and publicity of around Rs 18 crore. The film's satellite rights have been bought by Zee Entertainment Enterprises Limited to be premiered on its new Hindi movie channel &pictures. According to media estimates, the film has been sold for Rs 30 crore with a link to the performance at the box office (similar to Chennai Express).