Aditya Birla group's life insurance arm Birla Sun Life Insurance (BSLI) today said it has appointed Rahul Sinha as Chief Marketing Officer (CMO).
Sinha would be responsible for the marketing initiatives of the company and its offering. He would also be a member of the senior management team of BSLI and a member of the Aditya Birla Financial Services Group marketing council, the company said.
Sinha has over 13 years of experience, which includes a stint as the group brand head at Kotak Mahindra Group and ITC.