Major book chains are criss-crossing the metros to open more stores
The recent launch of the fifth book in the Harry Potter series showed that reading is alive and well in India.
Not that it needed reminding, for book store chains are exploding across metros in the country. And the trend is not just to sell books but to cultivate an outlook that shopping for books is an experience.
Book stores have added cha bars, read-with-the-author sessions, book launches, freebies and
