Business Standard

BookMyShow acquires digital entertainment firm Nfusion

Move will expand the scope of its operations beyond online movie ticketing

BookMyShow acquires digital entertainment firm Nfusion
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BS Reporter Mumbai
Online ticketing company BookMyShow has acquired Nfusion, a digital entertainment company, for an undisclosed amount in an all cash deal. The acquisition is part of BookMyShow's plans to expand the scope of its operations beyond just online movie ticketing.

Nfusion was set up in West Asia in 2009 by Shoaib G M Khan, Sivagurunathan S and Prabhakar Reddy as an HD video-on-demand platform, which allowed its users to stream videos online. BookMyShow will be using Nfusion's scalable tech solutions, especially CMS (content management system), for its foray into audio entertainment. The acquisition not just provides BookMyShow a robust tech

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