Britannia launches its biggest greenfield plant in Assam, invests Rs 1.7 bn

This is the third Britannia plant to be set up in Assam to serve the growing biscuit market in the northeast

Seeking better traction in the northeastern market, fast-moving consumer goods (FMCG) major Britannia Industries has launched its largest greenfield manufacturing facility in the Guwahati at an investment of Rs 1.7 billion.

The state-of-the-art plant is spread over 22 acres and has an annual production capacity of 60,000 tonnes. Catering to Britannia’s vision of being a total foods company, the unit will soon be adding manufacturing lines of new product categories in the snacking space.

Britannia Industries Managing Director Varun Berry said, “We are very excited about this launch as it helps augment our vision to be a total foods company