Digital lender CASHe has based its business model on lending to millennials. It gives loans of only one-year duration, and profiles customers using a combination of their current financials and social media behaviour. The company is funded entirely by V Raman Kumar, its founder and private equity investor. CASHe’s chief executive officer Ketan Patel spoke to Raghu Mohan on how the fintech company plans to build its business, get a small finance bank licence; and hopefully, be a pure play digital bank down the road. Edited excerpts:
Give us a sense of your digital lending business model?
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