Seven years ago in November, mobile ad network InMobi’s founder and CEO Naveen Tewari reached a wrong venue and had to rush across peak traffic in Bengaluru for making it to a Nasscomm event. When he finally arrived on stage, he dramatically changed out of his formal shoes and into sports footwear. This, he had said, showed the need for entrepreneurs to change track.
Changing tracks is not new for Bengaluru-based InMobi, which competes with Google and Facebook for data-driven mobile advertising. After having gone through multiple transitions, InMobi’s latest becoming a global provider of enterprise platforms for marketers (Unified