Chetan Bhagat, the half story-teller, half businessman

Noted writer turns entrepreneur by getting into the movie business with Half Girlfriend

Shraddha Kapoor and Arjun Kapoor’s latest release Half Girlfriend collected Rs 32.04 crore at the box office over the weekend. While critics slammed the “half story and half acting”, trade analyst Taran Adarsh, who tweeted the collection figures, called it a “good weekend” for the movie, based on novelist Chetan Bhagat’s book of the same name.

Even if it is half the commercial success that was projected, Half Girlfriend is likely to bring first bucks from a new revenue stream for a happening start-up. 

Title credits of Half Girlfriend begin with “Chetan Bhagat Entertainment Pvt Ltd presents...” Bhagat himself is listed as