)
China’s smartphone growth was already slowing last year as the mature market neared saturation point, but a new forecast says it’s about to grind to a standstill.
IDC today issued new forecasts saying smartphone shipments in China will grow only 1.2% in 2015 – way down from 19.7% in 2014.
The IDC report attributes this dramatic slowdown to China joining North America and Western Europe “in a more mature growth pattern.”
As China’s market hits saturation point, the country will become less of a factor in the global smartphone market. China accounted for 32.3% of all new smartphone shipments in 2014, but IDC projects that will slip to 23.1% in 2019 as fast-growing India goes through the kind of boom that China enjoyed in the past decade.
As this happens, Chinese brands like Xiaomi, Huawei, ZTE, OnePlus and Lenovo will also turn their attention to India.
Image via Tech in Asia
“It is the local vendors like Micromax, Lava and Intex that will feel the most pressure from international competition within its market,” he added.
Chinese brands now make up 12% of the total smartphone market in India.
This is an excerpt from Tech in Asia. You can read the full article here.
This is an excerpt from Tech in Asia. You can read the full article here.
