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Cinthol relaunched, Hrithik brand ambassador

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BS Reporter Mumbai
Cinthol relaunched, Hrithik brand ambassador
BS Reporter / Mumbai March 19, 2008
Godrej Consumer Products (GCPL) today relaunched its Cinthol range of soaps, talcs and deodorants with Hrithik Roshan as the new brand ambassador.

Tanya Dubash, executive director and president (marketing), Godrej Industries, said: "The new Cinthol range is a result of research with consumers and stands for Confidence of Achievers who constantly strive to realise their aspirations without stopping.  Cinthol gives them 24-Hour Confidence and enables them to lead a - Don

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First Published: Mar 19 2008 | 6:00 PM IST

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