Business Standard

Create, edit and share: Hippo is seeing opportunity in online video market

With 30,000 users globally, Hippo's users have created more than 150,000 videos. Over 80 per cent of its user base is in the US, followed by India and the UK

Hippo Video
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(From left) Hippo Video founders Srinivasan S, Nilam Chand Jain and Karthi Mariappan

Nirmalya Behera
It would take an individual more than five million years to watch the amount of video that will cross global Intellectual Property (IP) networks each month in 2021, says a Cisco study.

Every second, a million minutes of video content will cross the networks by 2021. Globally, IP video traffic will be 82 per cent of all consumer internet traffic by 2021.

This is the space where Chennai-based Hippo Video is seeing a big opportunity. Founded in 2016, by Karthi Mariappan, Nilam Chand Jain and Srinivasan S, it is a platform aiming to take care of the entire life cycle of video

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