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Cross-border sourcing tech startup Geniemode raises $2.25 mn seed funding

It is an end-to-end e-commerce platform to make global sourcing more efficient, convenient across fragmented, tech-strapped supply chains in furniture, home furnishing, fashion.

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Illustration by Binay Sinha

Peerzada Abrar Bengaluru
Geniemode, the global B2B cross-border sourcing and supply chain technology company, said it recently closed its seed round of $2.25 million led by Info Edge Ventures. Angel investors including Zomato founder Deepinder Goyal, Cred founder Kunal Shah, Prashant Malik, Pankaj Gupta and others also participated in the round.

Amit Sharma and Tanuj Gangwani, the co-founders of Geniemode, have spent the last two decades at e-commerce companies like Limeroad, Fabfurnish and FashionandYou. During their stints, they witnessed several inefficiencies in how sourcing works right from finding the right suppliers to getting quality products delivered in time to buyers. With Geniemode, they are

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