Customer engagement startup MoEngage raises $32.5 mn for global expansion

MoEngage has added over 250 new customers in the past year and counts large brands such as McAfee, Nestle, Domino's, Deutsche Telekom, Byju's, Flipkart, CIMB Bank, JD.ID as customers

MoEngage, the leading insights-led customer engagement platform, announced a fresh fundraise of $32.5 million led by Multiples Alternate Asset Management. Existing investors Eight Roads Ventures, F-Prime Capital and Matrix Partners also participated while Exfinity Venture Partners made a healthy exit in this round.  The funding will support and accelerate its global growth strategy and further strengthen the product’s AI and predictive capabilities. Over 1,000 global consumer brands across 35 countries use MoEngage to power digital experiences for over 900 million users every month. 

“We are thrilled to welcome Multiples as our new strategic partner as part of this Series C1 funding.