China will soon be home to DDB Worldwide's global creative headquarters. This new creative centre will be established in Shanghai and headed by Amir Kassaei, appointed chief creative officer in February 2011. The move is to reinforce the group's commitment and investment in the Asia Pacific region and comes on the back of John Zeigler, chairman and CEO of DDB Group Asia Pacific, India and Japan, re-locating to Singapore in December last year, followed by Patrick Rona, president and chief digital officer for DDB Group Asia Pacific in January of this year.
