Derby to tap e-commerce in global sales push

Apparel brand Derby Jeans Community is looking at reentering the northern market in the next financial year, where the company had stopped operations to focus on South.

The company is also looking at launching a website to offer its products in the international market in various currencies.

Speaking on the sidelines of an interaction with the students of Loyola Institute of Business Administration (LIBA), organised by LIBA and Business Standard, Vijay Kapoor, managing director of Derby, said, “Next year we are entering Delhi and beyond. Derby was a national brand in 2011-12. But we understood the market was not very matured then.