Diwali sales may extend for mobile handsets

Subdued sales during Diwali left traders and vendors with huge inventory

Jatindar Chaddha, who deals in mobile handsets in Delhi’s Nehru Place, is not happy. This is in stark contrast to how Chaddha was usually found every year after the Diwali weekend, says his manager Ramesh Tripathy.

 After minutes of discussion over transfer of a few hundred feature phone devices — from Chaddha’s warehouse in the electronics hub to his peer’s – the semicentennial trader turns to me. “I don’t like these types of hassles even after proper planning and sales forecast. While some excess stock lie idle at times after Diwali, this year I am stuck with hundreds of unsold devices”,