eat.fit no flash in the pan as Ankit Nagori gets success menu right

A failed venture, a tryst with Flipkart, and a Covid blow, the Cure.fit co-founder is hungry for more

In 2009, when Flipkart in Bengaluru had sparked off a debate in the start-up space, a young Indian Institute of Technology (IIT) graduate in Gurugram was busy firefighting — he had burnt his fingers with his entrepreneurial debut. His social network YouthPad in Gurugram folded up due to dearth of talent, zero investors, and low internet adoption.

The fresh-faced engineering graduate cold-called India’s hottest e-commerce start-up at the New Delhi World Book Fair in 2010.

“Flipkart was then a small company, but it was one of the largest start-ups in the country,” recalls Ankit Nagori, then 24, who had completed