Early stage VC firm Elevation Capital has led a $2.25 million seed funding round in women’s activewear brand BlissClub. Angel investors who participated in this funding round include former WhatsApp CBO Neeraj Arora, Cred founder Kunal Shah, DST Managing Partner Rahul Mehta, Urban Ladder founder Ashish Goel, Country Delight founder Chakradhar Gade, among others.
The fresh funds will be used for strengthening and growing the team, product development and marketing.
Founded in 2020 by national level frisbee player Minu Margeret, BlissClub designs activewear specifically for Indian women. Its novel product The Ultimate Leggings (TUL) is aimed at resolving the current issues in