Business Standard

Enfield to launch new bike by '07

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Press trust of India Chennai
 "Royal Enfield is working on a new product aimed at the modern-day

 young adults to be launched by the end of 2007. The high-powered bike

 will retain the characteristics of Enfield with better fuel efficiency and

 competitive prices," R L Ravichandran, CEO of Royal Enfield, said.

 The comany recently unveiled two new bikes - the Bullet Electra 55 and

 Thunderbird.

 "We would be selling 40,000 bikes this fiscal. The new models will give us

 the additional volume," Ravichandran added.

  

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First Published: Aug 26 2005 | 4:18 PM IST

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